Muna Kurume wegore rino, Samsung yakaunza akati wandei maQLED TVs. Mavhiki mashoma gare gare, maTV akatanga kutengeswa mumisika yakasarudzwa. Nekufamba kwenguva, kuwanikwa kwavo kwakawedzera zvakanyanya, saka nguva yasvika yekuti hofori yeSouth Korea itange mushandirapamwe wekushambadzira. Zvisinei, yegore rino ndeyekufungidzira chaizvo.
MuGreat Britain, Samsung yakatanga kushambadzira kusingawirirane neiyo label #TVblackout nepo zita richitoratidza zvakawanda. Mushandirapamwe wese uchatanga nekushambadzira kwemasekondi makumi maviri kwakagadzirirwa kunyengedza mamirioni evaoni kuti vafunge kuti maTV avo akadzimwa. Munguva yemazuva gumi, Samsung ichakwanisa kutepfenyura huwandu hwe20 TV nzvimbo pazviteshi gumi nemasere, nepo ichifanirwa kusvika zvakananga kune 221 miriyoni vanhu nekushambadzira.
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Dhipatimendi rekushambadzira reSamsung rakagadzira iyo shambadziro kuita kuti vataridzi vafunge kuti pane kudzima pakutanga. Pachava nekunyarara uye skrini ichaita dema kwemasekonzi matanhatu. Vataridzi vanogona kunge vachitsvaga remote kuti vaedze kubatidza TV yavo zvakare. Asi anozopedzisira aona kuti ishambadzo nekuti iwo mameseji anoonekwa pane dema skrini: "Izvi ndizvo zvinotaridzika seTV yako nguva zhinji - yakasviba uye haina." Neizvi, Samsung yaida kuratidza iyo Ambient modhi, nekuda kwekuti hakuchazove nechidzitiro nhema chete mukamuri, asi TV inochinjika kumadziro payakaturikwa, uye nekudaro inosanganiswa mune ingangoita zvakakwana nayo.
